Every communications person would know the 5W1H principle – the who what where when why and how of telling a story. And to some, there is another important question: so what? Why should the audience care about it?
So what was also the question that came to mind when I chatted with a friend a couple of nights ago. A kind man who likes to chat with (extra-ordinary) ordinary people. He likes to sit around the sidewalk to chat with the likes of street hawkers.
I do too. It is amazing to hear their stories. They always manage to put me back in my place, to feel thankful but at the same time to feel that I am nothing compared to them.
At that night during my conversation with friend, the question just popped out of my mouth: so what? So you like to listen to their stories, so what? What are you going to do about the stories? How are you going to use these stories to help make change, to self and to others?
I think that is a question that should ask more often to myself. So I like spiritual discussions. So I like yoga. So I like talking to my stuff animal. So I like writing this blog. So what? How would that make me a better person? How would that benefit others around me?
Thanks for the chat. And the reminder.